The founder buying his own stock — the Novogratz mechanic
Does not transfer at allYou already own your company. There is no open market to buy it in, no signal to send, and nobody to send it to. The only genuinely transferable content in that item is diagnostic rather than financial: when you read “founder buys $X million of own stock,” check whether the round number is the share count or the dollar figure. Which one is clean tells you what the instruction was.